Nike and the NFL have solidified their long-standing partnership by announcing an extension of their collaboration through 2038. This renewal ensures Nike remains the exclusive provider of uniforms, sideline apparel, practice gear, and baselayer clothing for all 32 NFL teams.

The partnership, which began 12 years ago, has been instrumental in elevating both on-field performance and fan engagement. The extension signifies a shared vision to push the boundaries of innovation and foster community development.

Driving Innovation and Player Safety

A cornerstone of the renewed agreement is leveraging Nike’s Sport Research Lab to enhance product design and prioritize player safety. By integrating advanced research and technology, Nike aims to develop cutting-edge solutions that cater to the evolving needs of NFL athletes.

Expanding Community Impact

In addition to product innovation, the collaboration places significant emphasis on grassroots initiatives. Nike and the NFL will continue to support youth, high school, and collegiate-level programs, empowering the next generation of football players. This commitment aligns with the NFL’s focus on fostering talent and promoting inclusivity within the sport.

A Vision for the Future

Elliott Hill, Nike’s CEO, emphasized the importance of the partnership in a recent statement. “This partnership renewal is a testament to the strength and success of our collaboration with the NFL. As we embark on this new chapter, we’re committed to co-creating cutting-edge solutions that meet the rapidly changing needs of NFL athletes and fans, while fueling the league’s growth and development initiatives,” Hill remarked.

The announcement follows Hill’s appointment as Nike CEO in October, succeeding John Donahue. Under Hill’s leadership, Nike has maintained its position as a global leader in sportswear innovation and community engagement.

Building Momentum for 2038

The extension of this partnership not only secures Nike’s integral role within the NFL but also underscores the brand’s commitment to advancing the sport and its community. By combining technological innovation with grassroots support, Nike and the NFL aim to leave a lasting impact on athletes and fans alike for years to come.